The BSA anniversary provides a great opportunity to demonstrate our pride in America and continue our focus on service to others. Your council can benefit from using these materials to gain positive publicity for Scouting in your community. The press releases and editorials may be sent to your local newspapers and chartered organization newsletters, and may be used in your own newsletters. The speeches may be used for presentations at community organizations, chartered organizations, and banquets.
The kit includes the following documents:
If you have questions or need further information about the publicity kit or the BSA's 98th anniversary, please call 972-580-2263.
Best wishes with your positive public relations efforts! Please share your success stories with the Marketing & Communications Division.
The Merits of Marketing (marketing.scouting.org) is a resource for local
councils, developed by the Marketing &
Communications Division of the National Council, Boy Scouts of
America.