Resources


The "tent cards" are back! The "Outcomes of Summer Camp" tent cards (02-4484) are now available. You may request up to 100 directly from Supply. If you need more than 100, please contact Grace Stewart, Research Service, at (972) 580-2103.
2008 Marketing & Communication Division Resources [PDF]
A single brochure listing all marketing materials developed by the Marketing & Communications Division of the National Office for your local council use.
Talent Release Form [DOC]
Use this form to obtain permission to use photographs or audio/video recordings of people (permission must be obntained from a parent or guardian for individuals under age 18).
Be Prepared/I am Prepared brochure [PDF]
An eleven-page brochure that provides information about each of the BSA's programs and their relationship to chartered organizations.
Intake Calls - Media [DOC]
These forms are designed to help you collect all the necessary information when communicating with the media
National Communications Plan [PDF]
The purpose of the national communications plan is to reach every eligible youth in a relevant and meaningful way.
National Strategic Plan [PDF]
The 2006-2010 BSA Strategic Plan defines specific, measurable goals the organization will pursue over the next five years.
2006 Regional Marketing Summits
A collection of presentations and other materials from the 2006 regional marketing summit meetings.
Billboards
Billboards are an excellent way to increase the visibility and awareness of Scouting within your community.
Posters and Bumper Stickers
Posters and bumper stickers are great ways to create visibility for Scouting within your community.
Fact Sheets
Fact sheets provide basic information about the various facets of Scouting—program, awards, relationships, history, and membership numbers.
Presentations
These presentations can be used exactly as they are or tailored to your council's specific needs.
National Annual Meeting Speeches
Speeches made by Donald Rumsfeld, Rabbi Peter Hyman, and Vice Admiral Richard H. Carmona at this year's BSA National Annual Meeting.
Sample News Release [DOC]
This annotated Word file provides a model for you to prepare news releases in the style and format used by the Associated Press (AP).
Public Service Announcements
The Marketing & Communications Division offers public service announcements (PSAs) in a variety of formats.
Print Ads
The National Council promotes Scouting in national publications. This page provides samples of some of our print ads.
Report to the State
A "Report to the State" should be presented each year to the governor or other ranking elected official to highlight and share the benefits Scouting provides your state.
Anniversary
The BSA anniversary provides a great opportunity to demonstrate our pride in America and continue our focus on service to others. Your council can benefit from using these materials to gain positive publicity for Scouting in your community.
Guidebooks
A series of guidebooks is available to assist councils with their marketing efforts.
Helping Rebuild Lives Campaign Materials
Materials for councils affected by the recent hurricanes.

The Merits of Marketing (marketing.scouting.org) is a resource for local councils, developed by the Marketing & Communications Division of the National Council, Boy Scouts of America.